BOSTON CONVENTION & EXHIBITION CENTER
MARKETING OPTIONS
Beyond exhibiting there are many other options for you to become involved with the Auto Show. We provide you with an extraordinary opportunity to build brand awareness of your products and services, as well as to develop a two-way dialog with the consumer.
Show Program Advertising
Auto 2008 is the most comprehensive show guide in the marketplace. Readers use the magazine to learn the facts about new model year vehicles and automotive products. It's a valuable vehicle for building brand awareness. Contact Tracey McElroy at 800-258-8912 or by email at tmcelroy@paragonexpo.com.
Share the Spotlight
Join in our media campaign with new market products -- intros, concepts, entertainment -- and gain additional exposure for your line. Whether it be test drives, celebrity appearances, or giveaways, there are many ways for you to partner with us. Contact Barbara Pudney at 800-258-8912 or by email at bpudney@paragonexpo.com.
Sponsorships
Sponsors can use the Auto Show to conduct surveys, sample products, distribute information, expand customer databases and sell products and services. We have several levels of sponsorship programs available that can be tailored to meet your company's needs. Contact Tracey McElroy at 800-258-8912 or by email at tmcelroy@paragonexpo.com.
Ride 'n Drive Programs
One of the most exciting ways to capture new car buyers is by offering them a chance to test out the vehicle they are seeing on the show floor! We can arrange for easy in and out access, car storage, routes and security for this interactive experience. Plus we will highlight the Ride 'n Drive in our show advertising. Contact David Whitmore for more details at 877-558-6828 or e-mail dwhitmore@paragonexpo.com.
Power...Performance...Style...Passion!
Produced by Paragon Group 197 First Avenue, Suite 150, Needham, MA 02494
Phone 781-237-5533 / Fax 781-237-0407
Copyright © 2006 by Paragon Group, Inc. All Rights Reserved.
