Media & Public Relations

Paragon Group handles all aspects of marketing the show from purchasing of media to securing local press coverage. Services include:

  • Negotiation of rates and placement of print, broadcast, interactive, direct and outdoor advertising
  • Development and execution of an advertising campaign covering all types of media
  • Collaboration with local media on promotional opportunities
  • Writing and distribution of e-mail blasts, press kits, press releases and marketing pieces
  • Coordination with local media for advance and on-site show coverage
  • Show website creation and maintenance
  • Content creation on Facebook, Twitter, YouTube  and other social media platforms

We are continually seeking out new media contacts, as well as keeping up with the latest marketing channels, technology and trends.