Media & Public Relations

Paragon Group handles all aspects of marketing the show from purchasing of media to securing local press coverage. Services include:

  • Negotiation of rates and placement of print, broadcast, interactive, direct and outdoor advertising
  • Development and execution of an advertising campaign covering all types of media
  • Collaboration with local media on promotional opportunities
  • Writing and distribution of e-mail blasts, press kits, press releases and marketing pieces
  • Coordination with local media for advance and on-site show coverage
  • Show website creation and maintenance
  • Content creation on Facebook, Twitter, YouTube ¬†and other social media platforms

We are continually seeking out new media contacts, as well as keeping up with the latest marketing channels, technology and trends.